Contrast/ differance:
Contrast is how something looks when it is put against a certain background or object, the most basic way of explaining this is that if you had a white background the object would not also be white as there would be no contrast and black would be the best shade to use for example this writing would be harder to read if the shade changed because there is no contrast
Repetition/ rhythm:
Repetition is important in art because it adds some structure to a picture and can stop an image from looking too cluttered or abstract, repetition can also be used in some cases to create an optical illusion. For example in this picture of these red chairs it would look odd and out of place if there were a few random coloured chairs in amongst the others:
Alignment:
Alignment is simply how something is set out on a page; the idea is that if everything is made with alignments in mind then you wont get lots of cluttered mess and overlapping. Alignment is very important when using text because for example if I suddenly started changing the alignment people would get confused and not know how to follow page.
Proximity/ space:
Proximity is all about how close an object is to another and is important in making things clear on screen. Proximity is in everything from pages to roads… things cannot be too close to each other simply because it would look messy or not work.
For example everything on this blog has proximity; space between pictures and words.
No comments:
Post a Comment